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The scientific studies on the health effects of tobacco go back to 1938, but few papers were running stories about it: their leading advertisers were the tobacco companies. George Seldes (1890-1995) was an exception; a set of his tobacco stories from 1940 to 1950 is reprinted here.
Letter to the British medical Journal reviews some tobacco, medical, and public policy history: "good evidence showed that smoking causes lung cancer; the media's response to this information was initially resistant; specious arguments were used to detract from the real issue, which confused the general public and lessened its concern; after 40 years there has been little change in smoking rates."